A design for a new office and retail destination that aims to provide a strong visual identity close to Hongqiao Transportation Hub near Shanghai’s city centre and Hongqiao Airport.

Render © Zaha Hadid Architects

The building envelope is defined by four elongated elements tied together by a sinuous retail podium and a continuous metallic ribbon that wraps them – a calligraphic gesture which will be highly recognizable. Such simplicity is contrasted by the added complexity of a ‘squeeze’ applied to the middle area.

Zaha Hadid continues to design the East. Here there is a new project by Zaha Hadid: HONGQIAO SOHO Shanghai, China (2010-2013). In a strategical position, near to Hongqiao Transportation Hub and in proximity to Hongqiao Airport and Shanghai’s city centre. Zaha Hadid Architects’ proposal aims to provide a new identity which establishes it as a unique destination in its own right. The building envelope is defined by four main components: four elongated elements tied together by a sinuous retail podium and continuous metallic ribbon that wraps them, and a green roof, a calligraphic gesture which will be highly recognizable.

Architect: Zaha Hadid Architects

Design: Zaha Hadid with Patrik Schumacher

Project Director: Manuela Gatto

Project Architect: Edgar Payan

Consultants' Coordinator: Ed Gaskin

Design Team:

Ai Sato, Adrian Krezlik, Andrea D’Imperio, Arturo Revilla, Carlos Parraga Botero, Claudia Doner, Dennis Brezina, Gordana Jakimovska, Helen Lee, Laurence Dudeney, Kaloyan Erevinov, Maren Klasing, Maria Rodero,
Mei-Lin Ling, Michael Harris, Muriel Boselli, Osbert So, Yang Jinwen

Competition Team:

Ergin Birinci, Maria Tsiorni, Michael Rissbacher, Seda Zirek, Spyridon
Kaprinis, Xiaosheng Li